Net Worth Revealed

Scooter Braun’s Birthday, Family, Bio

Scooter Braun: The Entrepreneur Extraordinaire

From managing the careers of some of the biggest names in the music industry to launching his own successful ventures, Scooter Braun is a name that has become synonymous with talent and business acumen. Born on June 18, 1981, in New York City, NY, Scooter has carved out a niche for himself in the competitive world of entertainment.

With his keen eye for talent and strategic thinking, he has propelled numerous artists to superstardom. In this article, we delve into the life of Scooter Braun, exploring his rise to fame and the achievements that have marked his journey.

Before Fame: The Early Years

Before Scooter Braun found himself at the helm of a global entertainment empire, he was just a young man with big dreams. Growing up in New York City, Scooter developed a passion for music at an early age.

He began his career in the industry by organizing local parties and events, using his natural charisma and networking skills to connect with influential individuals. It was during this time that he met Jermaine Dupri, a prominent record producer, and the encounter turned out to be a life-changing moment for Scooter.

Recognizing his potential, Dupri took Scooter under his wing and introduced him to the world of artist management. This gave Scooter a platform to showcase his talents and cultivate relationships with emerging artists.

His dedication and infectious energy quickly caught the attention of industry insiders, and soon he found himself working with some of the biggest names in the music industry. The Rise to Prominence: Managing the Stars

Scooter Braun’s breakthrough moment came when he discovered a young and talented Canadian singer named Justin Bieber on YouTube.

Recognizing Bieber’s star quality, Scooter wasted no time in signing him to his management company, SB Projects. This bold move proved to be a game-changer, as Scooter’s guidance and strategic vision propelled Bieber to global stardom.

With hit songs like “Baby” and “Sorry,” Justin Bieber became a household name, and Scooter’s reputation as a manager skyrocketed. But Scooter’s success was not limited to Bieber alone.

He also played a pivotal role in the careers of other artists, such as Ariana Grande and Kanye West. Scooter’s ability to identify untapped potential and nurture it into something extraordinary has been the driving force behind his success.

His keen understanding of the industry, combined with his genuine passion for music, has allowed him to build an impressive roster of talent.

Venturing Into Entrepreneurship

As if managing some of the biggest names in the music industry wasn’t enough, Scooter Braun has also ventured into entrepreneurship. In addition to his management company, SB Projects, he has co-founded several successful businesses.

One notable example is the investment firm, Ithaca Holdings, which has made strategic acquisitions in the entertainment industry. The firm’s portfolio includes companies like Big Machine Label Group and Atlas Music Publishing, solidifying Scooter’s position as a force to be reckoned with in the business world.

Scooter’s entrepreneurial spirit doesn’t stop there. He has also launched several philanthropic initiatives, using his success to make a positive impact on the world.

Through his organization, Pencils of Promise, Scooter has helped build schools in developing countries, providing children with access to education and a brighter future. His commitment to social causes has earned him recognition and respect on a global scale.


Scooter Braun’s journey from a young dreamer in New York City to an industry powerhouse is nothing short of remarkable. His ability to spot talent, coupled with his strategic insight, has propelled him to great heights.

Through his management company, SB Projects, and his ventures in entrepreneurship, Scooter has left an indelible mark on the entertainment industry. As he continues to discover and develop new talent, it is evident that his influence will only grow stronger.

Watch out for this Gemini entrepreneur as he continues to shape the industry and make a difference in the lives of those around him. Trivia: Interesting Facts About Scooter Braun

In addition to his remarkable career achievements and entrepreneurial ventures, Scooter Braun has a few interesting trivia facts that add depth to his already fascinating life.

Let’s take a closer look at some lesser-known details about this talented entrepreneur. 1.

Justin Bieber’s Discovery

One of the most well-known facts about Scooter Braun is his discovery of Justin Bieber. It all started when Braun stumbled upon a video of a young Bieber on YouTube, showcasing his impressive vocal abilities.

Instantly recognizing Justin’s potential, Scooter reached out to his mother, Patty Mallette, and arranged a meeting to discuss a potential management deal. The rest, as they say, is history.

Scooter’s discovery of Justin Bieber not only launched the superstar’s career but also solidified Braun’s reputation as a talent spotter. 2.

Usher’s Influence

While Scooter is often credited for catapulting Justin Bieber to fame, it was actually Usher who played a vital role in Bieber’s development and success. After Scooter brought Bieber to Usher’s attention, the Grammy-winning artist was immediately impressed by the young singer’s talent.

Usher became Bieber’s mentor and signed him to his own record label, Raymond Braun Media Group, in partnership with Scooter’s management company, SB Projects. This collaboration between Usher, Scooter, and Justin Bieber was instrumental in shaping the superstar’s career and propelling him to global stardom.

3. Recognition and Awards

Scooter Braun’s contributions to the music industry have not gone unnoticed.

In 2013, he was included in Forbes’ prestigious 30 Under 30 list, which acknowledges influential individuals under the age of 30 who have made significant contributions to their respective fields. Scooter’s innovative management strategies and successful ventures earned him a spot on this esteemed list.

Furthermore, he has received multiple awards for his work, including Billboard’s Music Industry Executive of the Year in 2016. These accolades are a testament to Scooter’s impact and influence within the entertainment industry.

4. Philanthropic Endeavors

While Scooter Braun’s professional achievements are impressive, his commitment to philanthropy is equally commendable.

Through his organization, Pencils of Promise, Scooter has made a significant impact in the lives of countless children. The non-profit organization focuses on building schools, providing educational resources, and improving overall access to quality education in developing countries.

Since its inception, Pencils of Promise has helped build over 500 schools and impacted over 100,000 students. Scooter’s dedication to philanthropy showcases his desire to leave a positive mark and create a better future for children worldwide.

Family Life: The Personal Side of Scooter Braun

Behind every successful individual is a supportive network of loved ones, and Scooter Braun’s family has played an integral role in his journey to success. Let’s take a closer look at the personal side of this talented entrepreneur.

1. Married to Yael Cohen

In July 2014, Scooter Braun tied the knot with Yael Cohen, the founder of the health organization F*ck Cancer.

The couple had been dating for approximately one year before taking their relationship to the next level. Yael has been a pillar of support for Scooter throughout his career, and together, they have built a strong and loving family.

2. Father of Three

Scooter Braun and Yael Cohen are the proud parents of three children.

In February 2015, their first child, Jagger Joseph Braun, was born. A couple of years later, in December 2016, their second child, Levi Magnus Braun, entered the world.

Most recently, in December 2020, their third child, Hart Violet Braun, was born. Scooter has often shared glimpses of his family life on social media, expressing his love and gratitude for his wife and children.

3. Supportive Network

Scooter Braun’s close-knit family extends beyond his immediate household.

He has shared the ups and downs of his career with his parents, Ervin and Susan Braun, who have been a source of unwavering support. Additionally, Scooter is known for fostering strong connections with his friends, often referring to them as his “framily” (friends who are like family).

This close network of loved ones has uplifted and motivated Scooter throughout his journey, allowing him to weather the storms of the entertainment industry. As we delve into the more personal aspects of Scooter Braun’s life, we begin to see a multi-dimensional individual who combines his business acumen with a strong sense of family and community.

While his success may be attributed to his talent management skills and entrepreneurial ventures, it is clear that Scooter’s personal relationships and dedication to philanthropy also contribute to his overall fulfillment and success.

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